There are text messages circulating about the opening day gross of GMA Films' I.T.A.L.Y. - the movie that stars Jolina Magdangal, Dennis Trillo, Rufa Mae Quinto, and Eugene Domingo.
The message was said to be coming from GMA Films President Anette Gozon which says, "GMA Films P35 million budget cruise comedy I.T.A.LY. grosses a phenomenal P17 million on its 1st day of showing. The opening day gross surpassed GMA Films� expectation.
�Even surpassing the P14 million opening day gross of Star Cinema/Viva Films� A Very Special Love. We are now at the top with the future really bright for GMA.�
This text message is in conflict with another report from a reliable source that the movie only produced P281,000 as of 3pm on its opening day on September 17.