Friday, September 17, 2010

Sean Kingston in New PETA Ad: "Chill With Your Dogs. Never Chain Them."

Sean Kingston would never leave his canine pal Stella chained up outside�and that's why the reggae fusion sensation has teamed up with People for the Ethical Treatment of Animals (PETA) Asia for a stunning ad. In the ad, Kingston and Stella appear together on a sofa above the words "Chill With Your Dogs. Never Chain Them." PETA is launching the ad in the Philippines to coincide with Supafest Manila 2010, a September 18 concert that will feature Kingston and other artists performing their hits.

In a recent interview, the "Eenie Meenie" singer talked about how dogs have enriched his life. "[M]y new dog, Sunshine - there's been, like, a huge chemistry between me and her. So I definitely would say [having her] in the studio � makes it a better vibe."

The ad reads, "Your dogs are your best friends, so keep them inside and make them part of the family. Because life on a chain is no life at all." Dogs who spend their lives alone at the end of a chain or inside a cage ache for companionship. They endure all weather extremes�from torrential downpour to sweltering heat�often without receiving adequate food, water, or veterinary care. Being chained also makes dogs fearful and aggressive.

Kingston joins a number of musicians and other celebrities�including Lea Michele of Glee, Twilight series actor Christian Serratos, Linkin Park vocalist Chester Bennington, and teen pop star Justin Bieber�who have teamed up with PETA to help animals.

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